Current course material available for free is this EBook by Brian Robinson:
A Guide to Email Recruiting
Abstract:
"Internet now is not only a knowledge pool but also plays the role of the primary medium of communication. Recruiting industry relies heavily on email for information transfer, exchange and acquisition. Email being the least expensive and the fastest of all other communication channels, helps the HR professionals immensely in the following ways..."
Chapters on the course:
- Introduction
- Current Email Usage in Recruiting Industry
- Why Email Marketing for Recruiting
- Success Factors of Email Marketing
- Must have's of a Productive Email Recruiting Campaign
- Conclusion
If you are interested to get a free copy of this EBook, please do fill in the below form. The EBook will be sent to you:
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